Jan 20Olfactory inspirations
Events and Fairs
New year, new beginnings, but same old passion, together with the events that will give life and vigour to perfumery in Italy, the various appointm...
My Diary
Oct 13Olfactory inspirations
White flowers
Who said that white only corresponds to cleanliness, white and fluffy connotations? Let's get to know all the beauty of this dye-free, yet extreme...
Aug 18Olfactory inspirations
Cashmeran
In the early 1980s the so-called amber woods were born, and among many others, the first was probably ambrox, an isomer of ambergris. When we speak...
Aug 18Olfactory inspirations
Esxance 2022
On Wednesday 15th of June, at around 10:00 a.m, the doors to Esxance opened, an international trade fair dedicated to the artistic perfumery and ...
Jun 10Olfactory inspirations
Oud
Oud has been among the very trendy and fashionable notes for some years now, it’s a resin that is found in the Aquilaria Crassna trees. It is also ...
May 31Olfactory inspirations
Patchouli
Patchouli, along with vetiver, are the absolute stars among the woody notes in perfumery. The leaves are used for Patchoulin and the roots are used...
Apr 25Olfactory inspirations
How red berries used in perfumery
To make a perfume cheerful sometimes fruit notes are enough and among their facets, the fruity one, are the most bright and colourful. Trendy for o...
Apr 13Olfactory inspirations
Alyssa talks about David Hockney
For many centuries, historically known as "dark" but not so much culturally, figurative art has taken on a strictly educational and ceremonious rol...
Apr 04Olfactory inspirations
Mimosa
A few days ago was March 8, the International Women's Day, more commonly referred to as "Women's Day". In agreement with the Alyssa Ashley team I d...
Mar 09Olfactory inspirations
The Robbiane: a family story
If you've been following me for a while now, you'll know about my relationship with art, In fact, I have already mentioned my history of familiarit...
Feb 09Olfactory inspirations
Alyssa Ashley talks about Degas
I've often told you about my relationship with art so I'm sure you know that I consider it to be one of the main sources of inspiration for my perf...
Jan 18Olfactory inspirations
What is the real difference between artistic perfumery, niche perfumes and commercial perfumes?
January, as always, brings with it the long-awaited sales of the season, even the perfume sector enjoys it and many perfume lovers wait for this mo...
Dec 22Olfactory inspirations
Scent of Pine and others to accompany the holidays
"The stars are many, millions of millions".... this is part of a commercial song sung by adorable children that we all know and that, immediately t...
Dec 10Olfactory inspirations
Sweet Perfumes: December is their month.
It's that time of the year, the one filled with guilty pleasures and, as far as diets are concerned, we'll worry about it in January, December is...
Nov 17Olfactory inspirations
Winter scents
When one thinks of winter one imagines a warm and cosy home. A fireplace that adds atmosphere to the room, with the crackling of the flames and the...
Nov 05Olfactory inspirations
What is the perfume pyramid
The olfactory pyramid is joy and pain. You should know that the pyramid of a perfume is nothing more than part of a very long list of ingredients. ...
Oct 05Olfactory inspirations
Alyssa Ashley talks about Pollock
Jackson Pollock is universally known as one of the greatest painters of the twentieth century, even the second greatest after Picasso (words of Peg...
Sep 21Olfactory inspirations
Ambre Gris; what does it mean ?
Fossil amber, ambergris, amber perfume, ambregris, how many times have we read this terminology related to the world of perfumes? So many, and it'...
Sep 01Olfactory inspirations
The scent of white flowers
There is more and more talk about the benefits connected to the world of smell and how much odours and scents influence our emotions. As a matter o...
Aug 17Olfactory inspirations
Why does the smell of coconut make us feel good?
It has the scent of summer and the flavor of those cookies you find near the supermarket checkout that tempt you at the end. In the words of James ...
Aug 03Olfactory inspirations
Everything you need to know about Eau de Cologne
Feminis wrote: it's not magic, you take the spirit of wine, but then you need the flowers, the aromatic plants, those that grow on our hills in Ita...
Jul 26Olfactory inspirations
How to choose a perfume for your friends?
International Friendship Day is celebrated every year on the 30th of July. This tradition started in the 1930s as a celebration where people would ...
Jul 06Olfactory inspirations
When is the perfect time to use Eau Parfumee
This is the time when temperatures rise considerably along with the level of humidity and the number of hours spent outdoors, so it becomes quite n...
Jun 14Olfactory inspirations
White musk: the (little known) history of the most famous clean perfume
White musk is one of the most well-known, appreciated and loved components in perfumery but also one of the most controversial. In fact, the scent ...
May 31Olfactory inspirations
Scented body cream for a healthy and glowing skin
We often say that we want to take care of our body holistically, but we just as easily forget about its largest organ: the skin. The skin is compos...
May 06Olfactory inspirations
The most elegant flower of them all: The Rose
Perfect and immaculate round shaped and structured flower, the Rose has always been considered a symbol of wholesomeness with an ambiguous meaning ...
Apr 19Olfactory inspirations
Perfume durability, tips and application techniques: the expert's tricks
Consumers and serial purchasers of perfumes should always be aware of a few simple rules to consider in order to guaranty that a fragrance remains ...
Mar 08Lifestyle
Feminine and Masculine: a journey into Symbols between History, Art and Universal Language
We see them daily; drawn, photographed, tattooed and in my case, the symbol of my essence, a pillar that my brand was built on. The symbol of the f...
Feb 19Lifestyle
The Story of Enrico Donati: master of Surrealism and founder of Alyssa Ashley brand
Today, February 19th, I celebrate a very important moment in my personal story: the birth of Enrico Donati.
Jan 08Olfactory inspirations
100 years of Chanel N°5: the most famous aldehydrated perfume
2021 will be the year of aldehydrated perfumes with the celebration of 100 years of Chanel N°5
Dec 28Lifestyle
Get to glowing and shine bright like a diamond
Body lotions and glitter work 365 days a year!
Dec 11Olfactory inspirations
Per Fumum Torino: the incense exihibited at 2020 edition
Incense: the history of an ancient raw material
Dec 07Olfactory inspirations
Say it with a perfume: a guide to choosing the perfect Christmas gift
This guide will help you choose a perfume as a gift for Christmas
Nov 19Lifestyle
Alyssa talk about Dalì
Perfumes influence the "emotional system", through emotions we perceive time and perfume can be considered as a temporal filter.
Nov 11Olfactory inspirations
A practical guide on how to choose a perfume
Cristian Cavagna, passionate about perfumes, tells us some secrets to choose the perfume.
Nov 10Olfactory inspirations
What is the difference between eau de parfume and eau de toillete?
Extract, Eau de Parfum, Eau de Toilette and Cologne Spray, what is the difference between these and which version to choose? Here are some tips!
Nov 06Lifestyle
The history of O bag: the Italian brand with a focus on personality
O bag, a brand made 100% in Italy, I decided to collaborate with to shape the invisible accessory par excellence: perfume.
Oct 29Wine and surroundings
The scent of the wines of Piedmont: autumn in Vernante
Autumnal tastes and scents accompany us and warm us up during the cold season.
Oct 19Lifestyle
Alyssa tells us about Botticelli: The Birth of Venus
The relationship between art and perfume: I talk about my new inspirations, starting from the Rose
Oct 09Beauty
Ten skin care tips for Autumn
Discover 10 tips for taking care of your skin during the Fall season.
Sep 28Olfactory inspirations
Seasonality: when perfumes change according to social and climatic changes
There are no autumn and spring anymore! How true is this? And how does the ever so ephemeral concept of seasonality influence the industry of perfu...
Sep 18Olfactory inspirations
News about Musk at Alyssa Ashley's
I had a chat with Consuelo Perris, the person in charge for the Alyssa Ashley brand. There is some important news coming soon, let's find out!
Sep 16Lifestyle
When Duchamp put mustache on the Mona Lisa: tribute and innovation of timeless reinterpretations
Marcel Duchamp, defined as an "irregular", uses a work of art, the reproduction of the Mona Lisa, to present it with a mustache, desecrating what o...
Sep 11Olfactory inspirations
Olfactory families: how to choose the perfect perfume
Which perfume is perfect for your personality or mood? Discover it with olfactory families.
Sep 07Lifestyle
Post-holiday stress? No, thanks! 5 tips on how to keep on relaxing at home
Post-holiday stress is a real ailment which affect many people when they get back from their holidays.
Sep 04Olfactory inspirations
Story of a myth: this is how Musk was born
So many stories and legends have been built around the Musk, the most used raw material in the history of perfumery and for sure the most aphrodisi...
Sep 01Lifestyle
Why are song covers so fascinating? This is why we find vintage reassuring and interesting
A few days ago, while drinking coffee with a friend, we found ourselves talking about music. Sitting at a table, in the middle of a square, we star...
Aug 25Lifestyle
Movie Remakes: Revisiting as a Tribute, the Case of A Star is Born
Sometimes a story is so beautiful we cannot help but tell it. As generations go by the telling continues through time, space and memory, and by doi...
Aug 21Lifestyle
Sensory journeys: citrusy scents and their nuances have brought me to Sicily
There are dream-like places, places which remind you of your childhood, places perfect for relaxing... and then there is Sicily. I am sure you know...
Aug 18Green
The new possibilities offered by recycling technology in the dermocosmetics industry
But should we really demonise plastic to such an extent? Is it truly the worst enemy for our planet? We have asked this question to one of the most...
Aug 13Olfactory inspirations
Tonka bean: the little known origin of a dream raw material
A curiosity: If you have a desire that you really care about, you have to get a stone, a dead snake and take a vow by holding the first in one hand...
Aug 10Lifestyle
Bikinis as a symbol of freedom and transgression: a history of the most iconic piece of clothing of all time
Bikinis is the symbol of summer, days at the beach, suntan and transgression, but how did the bikini manage to remain the summer must-have item for...
Aug 06Green
Natural cosmetics: what are they and their benefits
Natural products are able to provide multiple benefits to our skin. Natural cosmetics or bio-cosmetics are ideal for taking care of your body, hair...
Aug 04Olfactory inspirations
The Olfactory Pyramid
Everybody knows the classic olfactory pyramid we use to describe perfumery products in perfume shops! But what exactly does this pyramid indicate? ...
Jul 30Lifestyle
Perfume and Friendship: When Perfume Leaves its Mark on Unbreakable Bonds
I have always thought that friendship is one of the strongest bonds we experience during our lives. This feeling of having someone by your side who...
Jul 24Olfactory inspirations
The work of a nose, creator of perfumes, between art and technology
When we talk about fragrances and perfumes, the nose is an inevitable figure in this whole process.
Jul 22Beauty
How to choose the sunscreen that's right for you
Summer 2020 has already begun! You know, you should use protection all year round but in the summer season it obviously it becomes more important!
Jul 17Olfactory inspirations
Natural Fragrances and Molecular Perfumes: Luca Maffei's nose tells us about them
What is the history of natural perfumes? The importance of molecular perfumes in modern perfumery and the role and function of a nose in the fragra...
Jul 15Olfactory inspirations
The perception of smell: new technological advances
The unbreakable link between smell and memory is the magic formula that gives us unique sensations and emotions. But how?
Jul 10Lifestyle
Perfume and Space: Alyssa talks about Lucio Fontana
I will tell you about the art of perfum and its relationship with space. Lucio Fontana gave great importance to molecules and so does perfumery, fr...
Jul 08Olfactory inspirations
Summer 2021 perfumes: which notes to choose
How do you choose the summer perfume for summer 2021? You could follow my advice to find YOUR perfume for the summer, not just any!
Jul 03Lifestyle
What perfumes say about us: the psychological effects of fragrances in our life
People can remember 35% of what they smell, compared to 5% of what they see , 2% of what they hear and 1% of what they touch.
Jul 01Olfactory inspirations
Travel perfumes: small size is the perfect travel companion
In this article I will tell you about travel perfumes, which I believe to be one of the essential products to face the holidays (and business trips...
Jun 26Lifestyle
Who is Banksy? An artist who always hits the spot
I have always been fascinated by Banksy, whose communicative effectiveness lies in this: you do not need to know the world of Street Art to underst...
Jun 24Lifestyle
The power of images: Alyssa talks about Steve McCurry
The images and their relationship with an art meant for another sensory sphere, the sense of smell.
Jun 22Olfactory inspirations
Vanilla or vanillin? Discover all the secrets of (one of) the world’s favourite scents
When speaking about vanilla-scented fragrances, we all expect gourmet notes that remind us of the beloved cakes our grandmother made, and that brin...
Jun 19Beauty
What you need to know about beauty routine before choosing your summer skin care
There are many precautions that you should be aware of to take care of your skin and face during the hot season.
Jun 17Lifestyle
Pictures that talk: Alyssa speaks about Irving Penn
I have tried to bring out this connection in my work, not only because it derives from my personal passion but also because perfumery itself repres...
